How we handle your information.

We believe in being straightforward about how we handle your information. This policy explains what data we collect, why we collect it, and what we do with it.

The short version

We only collect what we need to respond to your enquiries and deliver our services. We do not sell your data. We protect it. You can ask us about it or request deletion at any time by emailing contact@verbeter.co.

Who we are

We are Verbeter, a business improvement and AI practice for manufacturing and distribution. Our legal entity is Verbeter (Pty) Ltd, registered in South Africa.

If you have questions about this policy or your data, contact us at contact@verbeter.co.

What information we collect

Information you give us

When you fill out a form on our website, we collect:

• Your name
• Your email address
• Your company name (if you provide it)
• Your message or enquiry
• Any other information you choose to share with us

Information we collect automatically

When you visit our website, we automatically collect:

• Usage data: pages you visit, how long you stay, what you click on
• Device information: browser type, operating system, device type
• Location data: general location based on IP address (country/city level, not precise)
• Cookies: small files that help our website work properly (see cookie section below)

Information from third parties

If you interact with us on social media platforms such as LinkedIn, we may receive information from those platforms according to their own privacy policies.

How we use your information

We use the information we collect to:

• Respond to your enquiries: answer questions, provide information, schedule conversations
• Deliver our services: carry out the business improvement work outlined in our engagement agreements
• Improve our website: understand how people use our site and make it better
• Send you updates: share relevant insights or service updates (only if you have opted in)
• Comply with legal obligations: meet our legal and regulatory requirements
• Protect our business: prevent fraud, enforce our terms, protect our rights

Legal basis for processing (GDPR and POPIA)

We process your personal data based on:

• Consent: when you have given us permission
• Contract: when it is necessary to provide services you have requested
• Legitimate interests: when we need it for our business operations
• Legal obligation: when required by law

How we share your information

We do not sell your personal information. We only share it with:

• Service providers: companies that help us operate our website and business (hosting, analytics, email services)
• Legal requirements: when required by law, court order, or government request
• Business transfers: if we are involved in a merger, acquisition, or sale of assets

All our service providers are required to protect your data and use it only for the purposes we specify.

Cookies and tracking

What are cookies?

Cookies are small text files stored on your device when you visit a website. They help websites remember your preferences and understand how you use them.

Cookies we use

Essential cookies: necessary for the website to function properly

• Session management
• Security features
• Basic functionality

Analytics cookies: help us understand how visitors use our website

• Page views and user behaviour
• Traffic sources

Managing cookies

You can control cookies through your browser settings. Note that disabling cookies may affect website functionality.

Data security

We take data security seriously. We use industry-standard measures to protect your information:

• Secure hosting with Cloudflare
• Encrypted data transmission (HTTPS/SSL)
• Access controls and authentication
• Regular security reviews

No method of transmission over the internet is 100% secure. While we take every reasonable precaution, we cannot guarantee absolute security.

Data retention

We keep your personal information for as long as necessary to:

• Provide our services
• Comply with legal obligations
• Resolve disputes
• Enforce our agreements

When we no longer need your information, we will securely delete or anonymise it.

Your rights

Depending on your location (particularly if you are in the EU or South Africa), you have rights regarding your personal data:

• Access: request a copy of the personal data we hold about you
• Correction: ask us to correct inaccurate or incomplete data
• Deletion: request deletion of your personal data
• Restriction: ask us to limit how we use your data
• Portability: receive your data in a structured, commonly used format
• Objection: object to our processing of your data
• Withdraw consent: withdraw consent where we rely on it

To exercise any of these rights, email us at contact@verbeter.co. We will respond within 30 days.

International data transfers

Our website is hosted on Cloudflare's global network. This means your data may be transferred to and processed in countries outside your own. We ensure appropriate safeguards are in place to protect your data when transferred internationally.

Children's privacy

Our website and services are not directed at children under 16. We do not knowingly collect personal information from children. If you believe we have collected data from a child, please contact us immediately.

Changes to this policy

We may update this privacy policy from time to time. When we do, we will update the date at the top of this page. We encourage you to review this policy periodically.

Complaints and concerns

If you have concerns about how we handle your personal data, please contact us at contact@verbeter.co. We will work to resolve your concerns.

You also have the right to lodge a complaint with your local data protection authority:

• South Africa: Information Regulator (inforegulator.org.za)
• EU: Your local supervisory authority

Contact us

Questions about this privacy policy or your personal data? Get in touch:

Email: contact@verbeter.co
Company: Verbeter (Pty) Ltd